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Since the summer of 2016, the Fritsch GmbH has been relying on SMARTCRM in the sales, service, marketing and purchasing departments. The company was convinced by SMARTCRM’s coherent concept as well as its bidirectional standard interface to the ERP system proALPHA.
Since 1998, SMARTCRM has been in use at Bluhm Systeme GmbH and is constantly adjusting to the changing corporate needs. For the nearly 400 employees in sales, marketing and service who are supported every day by SMARTCRM, the acceptance of the CRM solution is high.
After three years of sales support by SMARTCRM, the STOPA Anlagenbau GmbH draws a positive conclusion. One of the goals of the CRM implementation was the central management of all customer information in a system and the possible access to the needed data at any time. SMARTCRM’s great interface competence was, among others, a key argument in the decision. In order to guarantee efficient sales management, SMARTCRM optimized, among others, the project business of the plant engineering company. Also, the time-consuming preparation of analyses belongs to the past.