SMARTCRM sustainably strengthens the sales management at Daniel Schrauben GmbH. All sales employees always have a clear overview of their customers. Moreover, the CRM system provides the sales targets and their daily achievement. Should a target not be developing as planned, the employees are immediately warned and can take countermeasures at an early stage. Mario Jösting, sales director of Daniel Schrauben GmbH, is impressed by SMARTCRM: “Despite our excellent ERP solution, SMARTCRM provides us with a variety of added-values with which we can organize our workdays more professionally, more effectively and more transparently. SMARTCRM has become an integral part of our everyday work and we can barely imagine our day without it.”
Daniel Schrauben GmbH sends out monthly quotations, whose number is in the thousands. If they were saved locally, the employees could not track them effectively and sustainably. In contrast, with SMARTCRM, all quotations are centrally stored. The CRM system imports the quotations as pdf file via the interface to the ERP system and automatically assigns the relevant items. This way, the sales employees can precisely monitor quotations and orders. Regular evaluations of the quotation tracking give the company evidences of possible deficiencies and potential.
With approximately 150.000 products, the offer of Daniel Schrauben GmbH is really broad. In this variety of products and customers, in the past, it happened often that the company did not know when a customer stopped buying a product. Thanks to SMARTCRM, this is now almost impossible. The many clear evaluations give the employees a precise daily overview of all important indicators, e.g., on the merchandise group or product levels, and support the sales department in making important decisions. Prompt comparisons with the previous years offer next to the development forecasts an extra added-value.
In addition, Daniel Schrauben uses SMARTCRM for ticket management received by the company because of defect. Thanks to the accurate documentation, various departments, such as quality insurance, purchase and sales are automatically included in the service process and always know the current status of the complaint handling. Responsibilities and deadlines are clearly defined. This way, a complaint can be completed in an effective, customer-oriented and timely way.
