CRM in health care


PRO CLIENT GmbH, headquartered in Erlangen, Germany, has opted for the introduction of SMARTCRM.

The company is a specialist provider of software tools and services around the topic of working time. Since 1992, PRO CLIENT offers solutions for the healthcare industry from time recording and access control products to hospital logistics software.

The goal of the SMARTCRM implementation is the optimization of processes in sales and marketing. So, the CRM system should improve, for instance, the connection of the field staff. Now, SMARTCRM.App as well as the synchronization between Microsoft Exchange and SMARTCRM make it happen. The CRM software ensures efficient project management thanks to the complete activity history for the project and the forecast reports.

SMARTCRM supports the marketing staff in the definition of target groups as well as in the processing and dispatch of mailings directly from the CRM system.