Strategic selling

The Miller Heiman Methodology

There are numerous sales strategies to streamline sales workflows and drive sales processes to a successful conclusion. One of the most important is the Miller Heiman methodology. Learn more about why purchase influencers are immensely important, which attitudes they can take in the buying process, what red flags are about and how the sales funnel works.

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Optimal project management with SMARTCRM

This is how our customers use SMARTCRM.Projects

One module – many possibilities for our customers: because the project management functions are so flexible in SMARTCM that they can adapt to very different requirements and sales processes. Some user experiences are presented here as examples.

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Checklist for a successful CRM implementation

You would like to implement a CRM system in your company? In order to succeed in your CRM project in the end, you should pay attention to certain criteria. Our CRM implementation checklist gives you a summary of the important tips along the way.

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Plan, document and evaluate service processes

This is how our customers use SMARTCRM in service and support

Ob Investitionsgüterindustrie oder Handel, Serviceeinsätze beim Kunden oder Telefon-Hotline – die Prozesse und damit auch die Anforderungen in den Service-Abteilungen sind unterschiedlich. So vielfältig wie die Bedürfnisse sind auch die Lösungsansätze, die SMARTCRM zur Optimierung der Serviceprozesse bietet. Einige davon stellen wir anhand dreier Kundenbeispiele vor.

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One module, countless possibilities

This is how our customers plan their sales and service tours with SMARTCRM.GeoMap

SMARTCRM.GeoMap is absolutely flexible, which is why it can be used in so many different ways. How variable is actually the module? Let us demonstrate it to you using three illustrative application scenarios of our customers.

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CRM and ERP: two strong partners

Combining advantages, increasing efficiency

Can an ERP system also cover all CRM functions? The answer is: no! Both solutions support specific corporate divisions but their joint use enables the optimization of many business processes. Get to know these advantages that a combination of ERP and CRM opens up to.

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CRM in SMEs

Why are CRM solutions useful for SMEs?

Why does a SME company need CRM support? Quite simple! CRM in SMEs means more efficient processes in marketing, service and sales, stronger customer loyalty and more satisfied customers.

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CRM for the purchasing department

CRM and SRM

Really good supplier relationships can only be consolidated if you know existing and potential suppliers. A CRM system can provide the functions of the SRM as well, since the supplier relationships have a lot in common with customer relationships.

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